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TOPIC: mbassador for Adidas, per Footwear News. Her secon

mbassador for Adidas, per Footwear News. Her secon 5 years 5 months ago #26217

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Adidas Nike Air Max 97 Femme sold out of a new style of shoe featured on a Snapchat show called "Fashion 5 Ways," according to Adweek. The maker of athletic apparel was the first brand to launch a product on a Nike Air Vapormax Femme Snapchat show that was integrated with mobile commerce support, per Footwear News.?Snapchat let viewers of the show swipe up on their smartphone screens to buy a pre-release of the Falcon W sneaker that fulfillment company Darkstore will deliver to customers by Sept. 6. Shopify provided the e-commerce technology to handle the orders. Thumb Candy Media produces "Fashion 5 Ways" and "Nike Air Max 97 Womens Nail the Look," another Snapchat show.Adidas declined to say how many shoes it sold, while a Snapchat Nike Air Presto Femme spokesperson said "millions" of viewers watched the episode of "Fashion 5 Ways," per Adweek. About three-quarters (70%) of the audience was women ages 13 to 24. Adidas soon Nike Air Max 1 Mujerwill sell the Falcon W shoe to all customers at the same price of $100.This Adidas shoe sale again demonstrates Snapchat's power in generating social commerce, especially for exclusive Nike Air Max 2017 Mujer offers that appeal to a brand's hardcore fans. The Adidas promotion was novel for combining shoe sales with a Snapchat show, unlike Snapchat's partnership with Nike and Air Jordan that sold shoes with a customized augmented reality (AR) lens and QR code and also quickly sold out.

Attendees of a Nike party after Nike Air VaporMax Femme the NBA All-Star game on Feb. 18 could scan exclusive Snap codes to open the app and buy the sneakers for same-day delivery.Adidas sought to reach a younger, female Nike Air Max 90 Uomo audience with the promotion as part of its goal to encourage social media chatter about the sneaker, per Adweek. Adidas already has the distinction of having the most-shared logo Adidas ZX 750 Mujer on social media, according to a ranking by researcher Brandwatch that placed the sportswear brand ahead of Nike, Puma and Under Armour. The Adidas logo appears in 6.5 million images Nike Air Max 2017 Femme shared on Twitter and Instagram each month. Reality TV star and cosmetics entrepreneur Kylie Jenner this month became the latest brand ambassador for Adidas, per Footwear News. Her second Instagram Nike Air Max 90 Mujer picture of herself wearing the brand received more than 5.3 million likes and about 46,000 comments. Adidas, whose www.thomaspolly.fr/ sales last year rose 16% to $25.4 billion, aims to expand its online presence while driving sales gains of 10-12% a year by 2020, per the Financial Times.

For Snapchat,Nike Air Vapormax Mujer the Adidas promotion is another indication that the company is seeking more ways to monetize its content and relationships with its 188 million users. The company this year has Adidas NMD Femme struggled with a declining user base amid a redesign of its app and growing competition from Facebook's Instagram, which has copied Snapchat features to appeal to a wider audience. If the Nike Air Max Vision Womens Adidas and Nike sales are any indication, social commerce may become an important source of revenue — either from advertising or commissions — for Snapchat parent company Snap.This month, Converse, adidas and Nike are dropping sneaker packs to show their alliance with the LGBT+ community, with rainbow Nike Air Max 95 Mujercolorways paying homage to the Pride flag that’s represented LGBT Pride for 40 years.In other sneaker news, Goodhood has unveiled another collaboration with Vans.

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